Florida Food Products

Real Design Evolution for a Leading Ingredient Manufacturer

Florida Food Products (FFP) is a manufacturer of naturally sourced plant-based food and beverage ingredients. In a rapidly expanding and constantly changing market it was critical that FFP have a design platform and communication strategy that cut to the heart of what they do without diluting or confusing. Working closely with FFP, we helped create a brand strategy and visual platform, as well as a brand book that captured the evolved direction.
Florida Food Products logo
Color swatches and identity
FFP type exploration
FFP ad with imagery
FFP brand book
FFP brand book spread
FFP brand book spread
FFP brand book spread
FFP brand book spread
FFP brand book spread
FFP brand book spread
FFP poster set
FFP website homepage mockup
FFP poster set
FFP stationary design
FFP Ipad mockups
FFP shop display and posters
FFP website mockups

Brand Immersion & Research
Brand Design Strategy
Logo & Identity Program Design
Creative Platform Design
Strategic Communication & Key Messaging