2015
2015
Discipline:

When GU Energy Gel entered the scene in the early 90s it quickly became the trusted go-to for sports nutrition. With a suite of innovative products that satisfy the needs of an audience, GU approached us to develop an evolved visual platform and brand architecture to guide creative messaging and design moving forward and to help them create an inspirational brand story to drive and unify marketing communications for a consistent brand experience.

 

 

The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand
The Evolution of a Brand